A microchipping blitz in Craigieburn is aiming to reduce the number of lost and homeless pets.

PETstock is offering a heavily discounted microchipping service at its Craigieburn store on October 19, with dogs, cats, rabbits and guinea pigs eligible.

PETstock Assist charity and events co-ordinator Jess Guilfoyle said the microchipping service will be $10, instead of $80.

“Microchipping is mandatory in most states, however thousands of pets still remain non-microchipped,” she said.

“Whether due to the usual cost of microchipping, lack of awareness of the laws, or owners not understanding how crucial microchips are to the safe return of lost pets.”

PETstock Assist microchip blitz project manager Christine Robertson said the initiative aimed to promote responsible pet ownership.

“The microchip blitz aims to offer peace of mind for pet owners while reducing strain on rescue groups, who are often already understaffed and underfunded,” she said.

Book an appointment at: petstock.com.au/assist/microchip-blitz